ACTIVATION
OUR APPROACH
Across the world, the market is increasingly competitive. Every brand is grappling for the same consumer’s share of ears, heart, mind and wallet/pocket. With this, consumers are overwhelmed with clutters of information.
With activation, we help deliver direct experience to the target through:
Brand Activation
Creating ideas and solutions that are innovative, yet simple to execute to get consumers to personally experience your products and/or service. We make brands’ benefits tangible and real. This way, we ignite Consumer passion and inspire them to take an action.
- One-to-one contact marketing
- Distribution Drive
- Awareness Generation
- Sales Activations
Consumer Engagement
We take the consumer experience deeper through the show of appreciation. Through experiential Consumer engagement, we are able to give the Brand custodians useful feedback of market scenarios and relevant database for business planning.
- Consumer promotions
- Loyalty Rewards
- Festivity Offers
Trade Asset Deployment & Visibility Enhancement
A brand environment is arguably the quickest way for a brand to connect with its consumers. The journey to, as well as the point of purchase represents a stimulating brand experience. We consider all aspects of this journey and help in the determining of how, when and where brand messages should be delivered for them to truly engage.
- Strategy & Deployment of Trade Assets
- Merchandising Planning
- Toolkit Planning & Placement